How not knowing the ‘Art of War’ in business makes you a rookie

Sun Tzu – “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.”

 

There are plenty of articles, descriptions and analysis floating around the internet today about “Sun Tzu-The Art of War“. This ancient technique which transcends thousands of years is still readily available and relevant these days – and is still widely used in military fields and in business tactics. From my readings and decrypting its versions, I choose to present some strategies adapted to our daily life written in “Understanding Sun Tzu on the Art of War written by Robert L Cantrell”.

 

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